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Lambrini Special Edition
Lambrini Special Edition Packaging
A very Special Edition pack to celebrate the Platinum Jubilee.
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As a wine for celebrations, Lambrini wanted to be part of the party.
Queen Elizabeth II’s Platinum Jubilee was a time for national celebration. Our clients at Accolade, having recently acquired the brand, wanted to align it with the royally fun festivities.
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Our Lamqueeni solution served true Britishness, and was all over the media.
Enter, Lamqueeni. We created a fabulously regal logo for the special edition label, with a bespoke crown made from Lambrini’s own ‘L’. Gold, silver and rose gold versions added a collectability element. The promotional bottles proved a huge hit – and were featured on all kinds of media, from ITV’s Lorraine, to The Guardian.